Privacy at a Glance 🐾
At Principled Pooch, your privacy matters to us as much as your dog’s comfort.
- We respect your info – We collect only what we need to book appointments, care for your pet, and run our business smoothly.
- We never sell your data – Your personal details and your pet’s information are safe with us.
- We share only when necessary – For example, with trusted payment processors or in emergencies.
- Your rights are protected – If you live in California, you have special privacy rights under the law, and we honor them.
- Your choice, always – You can update, request, or delete your info anytime by contacting us.
For all the details, please read our Full Privacy Policy.
Privacy Policy
Effective Date: September 1, 2025
Principled Pooch Mobile Dog Grooming (“we,” “us,” or “our”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website, schedule services, or interact with us in any way.
We are based in California and comply with applicable U.S. and California privacy laws, including the California Consumer Privacy Act (CCPA).
1. Information We Collect
We may collect the following categories of personal information when you interact with us:
- Contact Information – Name, phone number, email address, physical address, and emergency contact information.
- Pet Information – Pet’s name, breed, age, health history, vaccination records, grooming preferences.
- Payment Information – Billing address, card details (processed securely via our payment processor, Square; we do not store full credit card numbers).
- Service History – Dates of services, types of services, and any special requests.
- Website & Device Information – IP address, browser type, device type, cookies, and browsing behavior.
We collect this information when you:
– Schedule an appointment (online, by phone, or in person).
– Fill out a form on our website.
– Communicate with us via email, text, or social media.
– Visit our website.
2. How We Use Your Information
We use your information to:
- Schedule, confirm, and manage appointments.
- Provide personalized pet grooming services.
- Communicate with you about services, reminders, and promotions (with your consent where required).
- Process payments securely.
- Maintain accurate health and service records for your dog.
- Improve our website, services, and customer experience.
- Comply with legal obligations.
3. Sharing Your Information
We do not sell your personal information. We only share it in limited circumstances:
- Service Providers – Trusted vendors that help us run our business (e.g., payment processors, booking platforms, IT providers).
- Legal Requirements – If required by law, regulation, legal process, or government request.
- Emergency Situations – To protect the safety of your pet, you, our staff, or others.
All third parties who process your information on our behalf are required to protect it and use it only for the services they provide.
4. Cookies & Tracking Technologies
Our website may use cookies and similar technologies to:
- Improve website functionality.
- Remember your preferences.
- Analyze site traffic.
You can set your browser to refuse cookies, but some site features may not work as intended.
5. Your Privacy Rights (California Residents)
If you are a California resident, you have the right to:
- Know the categories and specific pieces of personal information we collect about you.
- Request Deletion of your personal information (subject to certain exceptions).
- Opt Out of the sale or sharing of your personal information (we do not sell your information).
- Non-Discrimination – We will not treat you differently for exercising your privacy rights.
To make a privacy rights request, contact us at:
We will verify your request before fulfilling it and respond within legally required timeframes.
6. Data Security
We implement reasonable physical, technical, and administrative safeguards to protect your personal information. However, no method of transmission over the internet or electronic storage is 100% secure, so we cannot guarantee absolute security.
7. Data Retention
We keep your information only as long as necessary for the purposes described in this policy or as required by law.
8. Children’s Privacy
Our website and services are not directed to children under 13. We do not knowingly collect information from children without parental consent.
9. Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on our website with the updated effective date.
10. Contact Us
If you have questions or concerns about this Privacy Policy, contact us:
📍 Vallejo, California